Tag: book marketing

ZEN and The Art of Self-Publishing: Part One – Release Days

ZEN and The Art of Self-Publishing: Part One – Release Days

ZEN & The Art of Self-Publishing Part One – Release Days (There is a $100 Giveaway at the bottom of this post and if you click that banner above, I have a shitload of them on Facebook today too!) I think about writing articles about self-publishing but then I think about how much work it would be to tell people everything I’ve learned and say fuck it. I’ll just mind my own business. But it’s been three years for me […]

Posted September 10, 2015 by Julie in Marketing Tip Monday / 0 Comments

MARKETING MONDAY: Making a Kick-Ass Book Trailer

I skipped Marketing Monday last week – sorry.  I was finishing up a new book and that sucked all the life out of me.  Since the last post I did was on cover art and artists, this week I thought I’d shed some light on how I make a book trailer. I know what you’re thinking – book trailers suck, they’re boring, and they have no bearing on sales. Maybe.  That might all be true, but if you have a […]

Posted March 18, 2013 by Julie in Marketing, self-publishing / 0 Comments

Marketing Mondays: Custom Book Covers for Self-publishers

This week I’m going to do something a little different and fun. I have used digital illustrators for all my covers that are out so far. Four of them were with James Ledger Concepts and the first book was with Alex Tooth, who created the Junco character from scratch. I figured many authors might be thinking about going with a digital illustrator, especially if you’re in fantasy or SF, because this is pretty standard for these genres, and maybe you’re […]

Posted March 4, 2013 by Julie in covers, I Am Just Junco, self-publishing / 0 Comments

Marketing Monday – All About Book Blog Tours

I was not going to do a Marketing Monday today but it’s been a long day of editing and most of it has been awful so I wanted to stop for a while and do something else.  It’s not so much the editing, there’s not that much to fix really, but can I just say some days Scrivener makes me want to bang my head against my desk. I love Scrivener, but come on.  I copy the text from the […]

A Writer’s Life for Me

I’ve been a writer, at least half-time, since 2008.  Wow – time really flies.  It was October 2008, to be exact, so roughly about four and a half years now.  And if there’s one thing I’ll say about writing for a living, it’s that it’s a lot of freaking hours.  Your butt has to be in that chair for like – every waking minute, almost. You think I’m kidding.  No.  Unfortunately, I’m not.  Yeah, it gets better once you get […]

Posted February 21, 2013 by Julie in Marketing, writing / 0 Comments

MARKETING MONDAYS: How to Use Goodreads as an Author

Yes, this post is like two months overdue.  I’m so freaking busy it’s unbelievable and I did make a video to put up, but I forgot to do something in Camtasia, then YouTube wouldn’t accept it, and I said screw it. I was just over at Kindle Boards reading a thread about the NYT doing an article on Goodreads, and as per usual, people started talking about how hard it is to navigate.  I don’t understand this but here’s what […]

Posted February 18, 2013 by Julie in Marketing, self-publishing / 0 Comments


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Posted January 30, 2013 by Julie in Free Promotions, I Am Just Junco, Marketing / 2 Comments

Winter Constellations

Yes, I’m bragging a little because I spent fourteen (FOURTEEN) freaking hours marketing yesterday for various promotions I had going.  Simple Schooling released two new products yesterday – a printable Microscopes unit (now sitting at #14 at CurrClick) and a new Complete Course – Winter Constellations. I made the original unit of Winter Constellations last year – as I did with all my “Classical Nature Study” units.  But I didn’t make an interactive unit on purpose so I could make […]

Posted January 29, 2013 by Julie in Brag, Marketing, Productivity Check, shizz / 0 Comments

Productivity Check – January 2013

I was going to do a Marketing Monday this week, but I’m swamped and when I went to do it yesterday, I felt like I was rushing a subject that I really wanted to spend a lot more time on and that’s Goodreads.  It’s a major resource for authors and I don’t think that most quite know what to do with it.  I’ve used just about every feature on GR there is, I’ve run ads, had giveaways, did events. I […]

Posted January 8, 2013 by Julie in Productivity Check / 0 Comments

Marketing Diversity: Marketing Mondays

When it comes to making a marketing plan, there are really two schools of thought and I can relate to both of them.  The first is to concentrate on one technique at a time, not wasting energy trying to keep up with all the various social media and marketing techniques out there.  So for instance, you’d get yourself a Twitter account and work the hell out of it until it’s successful.  This might take a while, this might lead to […]

Posted December 31, 2012 by Julie in Marketing / 1 Comment

The Epic EPIC Fail that is Facebook Pages – Marketing Mondays

I don’t know about you, but I’ve had to work around using Facebook to market these days due to the Pay to Play nature of the business.  It’s like Chicago-style politics came to social marketing, and I’ll tell you what – I’m not interested. I get it, if you’re Pepsi or Coke or any other billion dollar corporation, this whole deal is just par for the course.  You pay for advertising all the time.  I pay, sometimes.  But if I […]

Posted December 10, 2012 by Julie in Marketing, self-publishing / 2 Comments

The Game-Changing Nature of Tweets (Or how NOT to build a Twitter account)

Yes.  You read that correctly.  I’m going with game-changer. I started using Twitter in early 2009 – just as this whole tweet thing was taking off. I bought a $7 guru pamphlet called Twitter Goldrush by Dana (last name unknown).  She put it up for sale in the Warrior Forum (I was big into internet marketing back then, I was just about to build my online classroom – which is now, three years later, being redesigned).  I don’t even think […]

Posted December 3, 2012 by Julie in Marketing / 0 Comments

Five Basic Tips for Marketing Your Book

Mention the words marketing and promotion and you might send certain people into anaphylactic shock, that is how much authors loathe doing either. No me though.  I consider myself if not proficient in both marketing and promotion, at the very least, effective.  This is not due to my Indie fiction sales, but instead to years of marketing my non-fiction on my own websites, as well as on larger marketplaces which are not Amazon.  I’ve sold more than 50,000 books doing […]

Posted November 27, 2012 by Julie in Marketing, self-publishing / 3 Comments

The Pros and Cons of Marketing Your Book – Marketing Mondays

This is a new series on the blog and it will deal with, wait for it…book marketing.  For this week I’m going to start out slow and give you the pros and cons of marketing your book or books. You’d think that there would be no cons, but that’s not entirely true.  I’m a big marketer – I’m into this stuff. I like to sit around and think up ways to get people involved in my products, and then think […]

Posted November 19, 2012 by Julie in Marketing, writing / 1 Comment